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Social Media Marketing Manager / 0 - 0 Years / Not Mentioned

Not Mentioned

Posted 24 Apr 2018 (206 days ago)


Job Description

 

 

Business Unit:

Social Media Management

Designation:

Social Media Marketing Manager  

Function:

Social Media Marketing and Social Media Optimization

Location:

Gurgaon

Reporting To

Business Director

 

PURPOSE + SCOPE:

The purpose of this profile is to develop and implement a social media marketing plan (Paid and Organic). The Social media manager will be administering the company’s social media marketing strategy and advertising.

-          Manage Social Media Marketing Campaign (Ecommerce Preferred)

-          Create, curate and Manage content for All social channels

-          Optimize budget and ROI

                                                     Job Responsibilities:

 

•    Develop and implement a social media marketing strategy and set goals to increase brand awareness, engagement and ROI

•    Create, manage and optimize the campaign (paid + organic) for all social media channels such as Facebook, Twitter, Pinterest, Google + and Instagram

•    Plan content and delivery and use advance tools like Hootsuite and buffer to manage multiple social media channels

•    Develop and manage competitions and campaigns that promote your organization and brand

•    Create engaging multimedia content such as videos, and/or outsource this effectively

•    Develop and expand community and/or influencer outreach efforts, make key relationships with influencers across the social media platforms

•    Manage and facilitate social media communities by responding to social media posts and developing discussions 

•    Analyze key metrics and tweak strategy as per requirement. Compile reports for management showing result (ROI)

 

Key Competencies:

 

Ø  Brand Development

The person should be capable to carry forward the brand development and work with unique ideas related to develop the same.

 

Ø  Identify target customers & set clear objectives:

 

The person should have the ability to take independent decisions and identify the target customers and set clear objectives with his/her vision and capabilities.

 

Ø  Social Media Strategy and Campaign Management -

 

The person should have the ability work on various social media strategies and implement the same as per the Social Media branding/sales of the organization.

 

 

Ø  Problem Solving & Conflict Resolution:

 

The individual should have the ability to analyse a problem & should have ability provide solution which is win-win for both the organization & the other party involve in the conflict.

 

Ø  Communication:

 

He/she can clearly & fluently communicate in English and Hindi.

The person should have clarity of thought & can explain situation in a way which is simple & can be understood by the others.

 

Ø  Team Work:

 

The person should be strong team player & has the ability to influence without authority.

 

Ø  Learning Agility:

 

He/she should be open & willing to learn, accept feedback & has the ability to work on the feedback for continuous improvement.

 

 

Required Skills & Abilities:

 

  • Demonstrates creativity and documented engagement in social media profiles
  • Proven experience in social media marketing (Ecommerce Preferred)
  • Strong interpersonal skills
  • Excellent leadership abilities
  • Analytical, decision-making and management skills
  • Has good technical understanding and can pick up new tools quickly
  • Experience of working in Ecommerce sector (highly desirable)

 

 

Academic Background:

 

-       Any Graduate or post graduates

-       MBA in management or Marketing will be plus point.

-       Proficient in MS Office particularly in MS Excel and MS PowerPoint

 

 

Work Experience:

 

3 – 5 Years of experience in managing social media channels and ROI based marketing campaigns (Ecommerce Experience Preferred)


Company Description

It is as an organisation got registered & started its operations in 2013 in India. With a simple idea to reach every user in India with quality ad delivery. Initially, operations were limited to Android applications installation with the highest quality and to meet the KPIs.

 It is a premium Digital Ad Network Marketing Company that offers the most preferred online affiliate programs & affiliate marketing products which help advertisers across multiple industrial backgrounds to advertise their service offerings and track mobile ad campaigns in the easiest way possible. The Company is headquartered in Gurgaon, Haryana, India. After achieving exponential growth in Indian market, the Company started its operations in Singapore in 2015 to offer its expertise in South East Asia. Recently, the Company has established new branch office in Indonesia and soon going to enter other international markets. Apps Discover is an intelligent mobile advertising platform designed to help mobile technology companies to reach global growth, acquire active users and monetize inventory.


Key Skills


Industry

Not Mentioned

Employment Type

Not Mentioned

Job Function

Not Mentioned


Experience Required

0 - 0 Years


No Of Positions


Salary Offered

INR 0 - 0


Interview Locations

Not Mentioned


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